Executive Insights
Featuring David Preston
“Leveraging Big Data for Big Decision Making”

Big Data Analytics (BDA) is becoming the hottest topic for companies across the globe. As these organizations continue to grow, their need to perfect the quality of their decision making becomes their number one priority – and the priority of their competition. In addition to having technical proficiency, organizations need to take a managerial approach to allow organizations to utilize BDA in both a tactical and strategic role. BDA is applicable to all organizations to support decision-making: large corporations, small businesses, government, and not-for-profit agencies. BDA plays a cross-functional role within organizations in that it provides value to decision-making in all functional areas such as finance, marketing, supply chain management, operations, and accounting. Within this discussion, operational and strategic implications are explored.

Join the Neeley School of Business for lunch and an exclusive discussion around how big data is imperative to make informed, quality decisions within your organization, presented by TCU professor, David Preston, PhD.

Hosted by: TCU Neeley Executive Education 

When: Wednesday, May 24, 2017
  11:30 a.m. to 1:30 p.m.
Where: City Club
  301 Commerce St., Fort Worth, TX 76102