Neeley Networking Events Connect Students to Industry Leaders and Career Opportunities

Html/Article/Image/img/@alt
Evening graduate students at TCU's Neeley School of Business enjoy access to numerous impactful professional development events. These events provide our students with ample opportunities to mingle with a variety of professionals while developing their skills, knowledge and confidence outside of the classroom.

Every semester, Neeley students enjoy multiple opportunities to step outside of the classroom and learn from members of the Dallas-Fort Worth business community — many of them TCU alumni — in both formal and informal settings [or “real-world settings”]. Even though the fall semester is barely two months old, Neeley has already provided its evening graduate students with at least three unique forums for professional development. All three were well-attended and, as the students themselves note, have already proven to be informational, thought-provoking and highly motivating.

Read more >>

Admissions Tip #1 - Be Authentic

Html/Article/Image/img/@alt
Peggy Conway, Director of MBA Admissions
When putting together your MBA application package, it can be difficult to resist certain temptations. Among them is the assumption that you only need to tell the Admissions Committee what you think they want to hear. Instead, stick to your objectives: gaining acceptance to a business school that truly fits your needs and will help you accomplish both your personal and professional goals. That success can only achieved if you are honest in your application about who you are and where you want to go.Read more >>

Professor Spotlight: Bill Cron and the “Marketing Management” Course

Html/Article/Image/img/@alt
Professor Bill Cron

In his 17 years at TCU, Professor Bill Cron has become a beloved teacher and major influence on graduate programs at the Neeley School of Business, including serving as the Senior Associate Dean for Graduate Programs for 8 years. In 2016, Prof. Cron was recognized for his innovative teaching with the Chancellor’s Award for Distinguished Achievement as a Creative Teacher and Scholars. His expertise and research interests span several fields, including marketing strategy (planning for growth and profits), channel management and sales management. He was recognized by his professional peers in 2012 with the American Marketing Association (AMA)’s Lifetime Achievement Award. He is currently Chair-Elect of the AMA Board of Directors.

Although he teaches a wide range of marketing courses as well as the very popular “Business in Italy” travel course, we asked Prof. Cron to talk with us about "Marketing Management," one of the core courses required of every first-year Full-time MBA student. The course remains popular because of Prof. Cron's innovative teaching methods and constant striving to improve the classroom experience and keep his subject relevant. Former students frequently stay in touch with Prof. Cron and love to share with him the different ways they still apply his lessons in their professional lives.

Read more >>

Alumni Spotlight: Justin Hernandez PMBA ‘09

Html/Article/Image/img/@alt
Justin Hernandez, PMBA '09
Justin Hernandez was already an accomplished professional before he chose to earn his PMBA from the Neeley School of Business. An employee of Lockheed Martin since 2005, Justin was selected by his executive leadership to participate in their Financial Leadership Development Program. He completed this program in 2010, a year after graduating from TCU. Since then, Justin has only maximized the value of his degree, building his experience — and resume — by taking on leadership positions the energy industry. A Chartered Financial Analyst (CFA), Justin also uses his business acumen to help his community and improve the lives of needy young people. His passion project is Impossible Possibilities.Read more >>

TCU's incoming Evening Graduate Student cohort brings diversity and a wealth of professional experience to campus

Html/Article/Image/img/@alt

This past summer, TCU Neeley welcomed more than 120 new graduate business students to its portfolio of graduate programs. While the individual members of this cohort may come from many different backgrounds — and will be specializing in a variety of disciplines — they all share something in common. They are bright, highly motivated and willing to invest significant time and energy in their professional and personal development

Nearly three-quarters of these new students are DFW-area working professionals who joined one of Neeley’s several evening graduate programs: the Professional MBA, the Health Care MBA, the Energy MBA and the MS in Supply Chain Management. These incoming students bring a wealth of diverse experiences to the classroom.

Read more >>

Meet TCU Neeley's Full-time MBA Class of 2019

Html/Article/Image/img/@alt
Impossible Race Challenge at START Orientation
One of the greatest aspects of the TCU Neeley MBA experience is the opportunity to learn from and alongside a group of talented and highly motivated peers. Whatever your prior experience, you’ll find yourself among other smart, ambitious individuals who will help you consider business issues from different perspectives, challenge your way of thinking and broaden your point of view. This year’s incoming Full-time MBA class is no exception. They are an especially well-rounded group from diverse academic and professional backgrounds. What they have in common is intellect, drive and a desire to accelerate their careers.Read more >>