“How To Meet The New Era Consumer
at the Warp Speed of Business”


With the promise of competitive advantage and improved cost/time efficiencies, digital transformation has become a primary focus of enterprises across every industry sector. Close examination of transformation efforts reveals a missing link for success…the need to align the organization’s structure and behavior with new technologies across supply chains.


Workshop co-hosts Morgan Swink and Cathy Sunshine discuss the latest research on digital process and organization evolution as well as highlights from Sunshine’s new book “Sync’d…A Behavioral Operating System—Meeting the New Era Consumer at the Warp Speed of Business”


Morgan Swink Professor Morgan Swink, Executive Director of TCU's Center for Supply Chain Innovation
Sunshine Cathy Cathy Sunshine, Author and CEO of The Sunshine Group, LLC