<?xml version="1.0" encoding="UTF-8"?>
<post link="https://neeley.tcu.edu/news/posts/kelly-trager-shares-dolly-parton-business-lessons.php"
       display="true">
   <title>Dolly Parton’s Business Legacy Offers Lessons for Entrepreneurs</title>
   <author>Neeley External Relations</author>
   <email>NeeleyNews@tcu.edu</email>
   <description>TCU Neeley professor Kelly Trager shares lessons with NBC 5 about authenticity, intellectual property and the entrepreneurial strategy behind Dolly Parton’s decades-long business success.</description>
   <pubDate>Fri, 28 Aug 2026 18:07:51 -0800</pubDate>
   <tags>Research,Entrepreneurship and Innovation,Faculty</tags>
   <image>
      <img data-large="/news/images/neeley_student_walking_toolkit_web1200x600.png"
            src="/news/images/stock-image_dolly_parton-hollywood-star.jpg"
            alt="Dolly Parton's Hollywood Star is displayed on a sidewalk in California. "/>
   </image>
</post>
