Jennifer D'Angelo
Assistant Professor
Marketing Department
Education
- PhD, University of Southern California
- BS, University of Southern California
Areas of Expertise/Research
- Consumer behavior
- Consumer co-creation
- Customization
Selected Publications
- Jennifer D′Angelo, Lea Dunn, and Francesca Valsesia (forthcoming), "Is This for Me? Differential Responses to Skin Tone Inclusivity Initiatives by Underrepresented Consumers and Represented Consumers," Journal of Marketing.
- Jennifer D′Angelo and Gretchen Ross (forthcoming), "The Model Sizing Dilemma: The Use of Varied Female Model Sizes Helps Impressions of Brand Values but Hurts Shopping Ease," Journal of Consumer Psychology.
- Jennifer D′Angelo and Francesca Valsesia (2023), "You Should Try These Together: Combinatory Recommendations Signal Expertise and Improve Product Attitudes," Journal of Marketing Research.
- Jennifer D′Angelo, Kristin Diehl and Lisa A. Cavanaugh (2019), "Lead by Example? Custom-Made Examples Created by Close Others Lead Consumers to Make Dissimilar Choices," Journal of Consumer Research.