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Business Innovation Academy

Rising high school juniors and seniors explore entrepreneurship, innovation and leadership while building skills that set them apart through this immersive, week-long summer program at the TCU Neeley School of Business, a part of our AI Forward Initiative.

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Experience the Future of Business Learning

Get an inside look at the TCU Neeley Business Innovation Academy. See students collaborate, tackle real-world business challenges and pitch innovative AI-powered solutions while experiencing life on TCU's campus. Discover how the academy inspires the next generation of business leaders through hands-on learning, collaboration and innovation.

About the Business Innovation Academy

July 11-16, 2027

This program gives you the opportunity to: 

  • Build confidence as a leader and team member.  
  • Develop real-world skills in AI-powered problem solving, data management and professional communication.  
  • Explore business, innovation and entrepreneurship to uncover your interests.  
  • Gain a clearer sense of direction for college and your future.

Register Now

Discover New Possibilities. Embrace Innovation.

Academy Highlights

  • 80

    Rising Juniors and Seniors

  • 50+

    High Schools Represented

  • 100%

    TCU Lead Faculty and Staff

  • 40+

    Hands-On Learning Hours

What You'll Experience

  • Future-ready AI education: Learn through workshops in AI prompt engineering, data systems and no-code AI tools.
  • Direct industry access: Learn from organizations such as the Dallas Cowboys and KPMG to see innovation in action.
  • Real-world challenges: Work on business problems across accounting, management, marketing and entrepreneurship.
  • Capstone competition: Design and pitch an AI-powered product or service to solve a real-world problem.
  • Life at TCU: Live in residence halls, dine on campus and participate in social activities while experiencing college life.
Business Innovation Academy high school students and staff pose on the TCU Neeley School of Business campus, giving the Horned Frogs hand sign

New Friends. New Experiences. One Unforgettable Week.

Students come from more than 50 high schools to live, learn and build a business together on the TCU campus. Along the way, they meet new people, take on new challenges and get an early taste of college life — all in one unforgettable week.

Program Details

Spots fill quickly, so registration is offered on a first-come, first-served basis.

Step 1: Register

Reserve your place by submitting payment using the Register Now button.

Step 2: Complete Your Application

After registering, applicants will receive an email in early January with instructions to complete the application by February 28, 2027.

The application includes:

  • A 250–500-word essay (choose from the provided prompts)
  • Your most recent high school transcript
  • The name and contact information for a teacher or counselor who will provide a letter of recommendation

Step 3: Admission Decision

Admission decisions will be sent via email no later than March 30, 2027.

Step 4: Complete Required Forms

Accepted students and their parents or guardians must complete all required Academy forms by April 15, 2027.

Submitting payment reserves your place in line. Final acceptance is contingent upon completion and review of your application. Applicants who are not admitted will receive a full refund within 14 business days after admission decisions are released.

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Program Cost

The Business Innovation Academy registration fee is $2,200, which includes:

  • Housing
  • Meals
  • Program materials
  • Program activities

Residential Experience

Students live on campus and participate in a fully immersive residential experience led by Neeley faculty and industry professionals.

Refund Policy

Your registration fee reserves your place in the Academy pending the admission review process.

  • Applicants who are not admitted will receive a 100% refund, processed within 14 business days of the admission decision.
  • Applicants who withdraw in writing on or before April 30, 2027, will receive a 100% refund.
  • Applicants who withdraw in writing between May 1 and June 16, 2027, will receive a 50% refund.
  • No refunds will be issued after June 16, 2027.

Requesting a Refund

To request a refund, submit a written withdrawal request to bia@tcu.edu. Refunds will be issued to the original method of payment within 14 business days of approval.

High school student raising hand during a Neeley pre-college program

Request Information

Have questions about the Business Innovation Academy? Connect with our team to learn more about the program and upcoming opportunities.