News

TCU Neeley professor Kelly Trager shares lessons with NBC 5 about authenticity, intellectual property and the entrepreneurial strategy behind Dolly Parton’s decades-long business success.

Ryan Stafford, vice president of talent management at Fluor Corporation and faculty lead with TCU Neeley Executive Education, shares practical strategies for leadership capabilities, cultural priorities and human skills that matter most in today’s workplace.

Faculty-led research through Neeley’s Center for Supply Chain Innovation connects academic expertise and industry data to examine complex business questions and uncover insights beyond traditional measures. The most recent analysis is a study of American Airlines' economic impact on North Texas.

Assistant Professor of Supply Chain Management Ellie Falcone and her coauthors conducted two pioneering studies to uncover how and why corporate social responsibility behaviors spread, stall or diverge across firms—transforming how leaders think about sustainability strategy in supply chain networks.

Texas Christian University Professor Will Drover and co-author Laura Huang, a professor at Northeastern University, reveal why artificial intelligence (AI) adoption advances unevenly across tasks and roles, and what leaders should know to navigate the transformation.

News media spotlight Kim’s findings on why micro ads, commercials that are 10 seconds or less, deliver costs savings and strong performance in today’s shifting landscape.

TCU Neeley Research Highlight – In the Journal of Operations Management publication, Assistant Professor Ellie Falcone examines how supply-chain firms adopt corporate social responsibility (CSR) practices independently or leverage peers’ actions.

TCU Neeley Research Highlight – Combining leadership experience, Neeley faculty influence industry and academic leaders through research findings.

TCU Neeley Research Highlight - Associate Professor of Entrepreneurship and Innovation Thomas Allison alongside other experts share research insights with industry and academic leaders.