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Neeley Plaze exterior, from the west side

TCU Neeley's Nikki Morris Shares Energy Expertise in CNBC Analysis of Crypto-Powered Heating

Ralph Lowe Energy Institute executive director offers insights on crypto-powered heating and evolving energy systems.

December 11, 2025
Rotunda stairs

David Weltman Named to Poets&Quants' List of 2025 Best Undergraduate Business Professors

The national recognition honors Weltman's exceptional teaching, industry expertise and impact on Neeley students.

December 1, 2025
Philip Kim on Fox News

WFAA/ABC and FOX 26: Marketing Professor Philip Kim Breaks Down New Findings on Data-Driven Micro Ad Research

News media spotlight Kim’s findings on why micro ads, commercials that are 10 seconds or less, deliver costs savings and strong performance in today’s shifting landscape.

November 8, 2025
Horizontal view of Rogers Rotunda from the second floor

New Research Reveals Firms Diverge in Their Approach to Corporate Social Responsibility

TCU Neeley Research Highlight – In the Journal of Operations Management publication, Assistant Professor Ellie Falcone examines how supply-chain firms adopt corporate social responsibility (CSR) practices independently or leverage peers’ actions.

November 5, 2025
Neeley School of Business letters along back of fountain

Neeley Professor Garry Bruton Named to Endowed Professorship in International Business, Honoring Decades of Global Leadership

A long-standing TCU Neeley School of Business faculty member and renowned expert on entrepreneurship and firm strategy, Bruton has advanced global business research, guided hundreds of students abroad, and published more than 150 scholarly articles.

September 19, 2025
Detail of Neeley fountain, with Hays Hall in the background

Neeley Welcomes Two New Executives-in-Residence: Monte Dobson and Michael Browning

Two new Executive-in-Residence bring their industry expertise to the classroom. Monte Dobson, retired senior leader at ExxonMobil, is the Mitchell Family Endowed Executive-in-Residency in Energy, and Michael Browning, founder and CEO of Unleashed Brands, will integrate his extensive franchising experience.

August 28, 2025
Neeley fountain

David Allen, Bill Wempe Take on New Leadership Roles at Neeley

Recent leadership changes at Neeley support the school's strategic plan for growth and excellence. Earlier this month, David Allen transitioned into a new role as senior associate dean for community engagement, and Bill Wempe was appointed as associate dean for graduate programs.

August 15, 2025
Fountain in front of Neeley Plaza

Human-Centered, AI-Augmented: The Future of Innovation Workflows

Professors Stacy Landreth Grau and Tracey Rockett reveal how blending design thinking with artificial intelligence (AI) accelerates creative problem-solving – empowering teams to innovate faster without sacrificing the human touch.

July 24, 2025
Elijah Clark stands, smiling with arms crossed, in front of a skyscraper

Marketing Instructor Elijah Clark Explores AI and Microcredentials on Chronicle of Higher Education Panel

Faculty Q&A: Elijah Clark, a faculty member in the Neeley School of Business at Texas Christian University, joined four colleagues and the senior editor of The Chronicle of Higher Education, Alex Kafka, to discuss the growing demand by employers for AI skills.

June 20, 2025
Super Bowl marketing

TCU Students Rate 2025 Super Bowl Commercials, Share Insights with USA Today's Ad Meter

More than 70 undergraduate students in Texas Christian University’s Neeley School of Business and Bob Schieffer College of Communication were selected by USA Today’s Ad Meter to watch Super Bowl LIX commercials, provide their feedback and rate the top five and bottom five commercials.

February 19, 2025

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