News
TCU Neeley's Nikki Morris Shares Energy Expertise in CNBC Analysis of Crypto-Powered Heating
Ralph Lowe Energy Institute executive director offers insights on crypto-powered heating and evolving energy systems.
David Weltman Named to Poets&Quants' List of 2025 Best Undergraduate Business Professors
The national recognition honors Weltman's exceptional teaching, industry expertise and impact on Neeley students.
WFAA/ABC and FOX 26: Marketing Professor Philip Kim Breaks Down New Findings on Data-Driven Micro Ad Research
News media spotlight Kim’s findings on why micro ads, commercials that are 10 seconds or less, deliver costs savings and strong performance in today’s shifting landscape.
New Research Reveals Firms Diverge in Their Approach to Corporate Social Responsibility
TCU Neeley Research Highlight – In the Journal of Operations Management publication, Assistant Professor Ellie Falcone examines how supply-chain firms adopt corporate social responsibility (CSR) practices independently or leverage peers’ actions.
Neeley Professor Garry Bruton Named to Endowed Professorship in International Business, Honoring Decades of Global Leadership
A long-standing TCU Neeley School of Business faculty member and renowned expert on entrepreneurship and firm strategy, Bruton has advanced global business research, guided hundreds of students abroad, and published more than 150 scholarly articles.
Neeley Welcomes Two New Executives-in-Residence: Monte Dobson and Michael Browning
Two new Executive-in-Residence bring their industry expertise to the classroom. Monte Dobson, retired senior leader at ExxonMobil, is the Mitchell Family Endowed Executive-in-Residency in Energy, and Michael Browning, founder and CEO of Unleashed Brands, will integrate his extensive franchising experience.
David Allen, Bill Wempe Take on New Leadership Roles at Neeley
Recent leadership changes at Neeley support the school's strategic plan for growth and excellence. Earlier this month, David Allen transitioned into a new role as senior associate dean for community engagement, and Bill Wempe was appointed as associate dean for graduate programs.
Human-Centered, AI-Augmented: The Future of Innovation Workflows
Professors Stacy Landreth Grau and Tracey Rockett reveal how blending design thinking with artificial intelligence (AI) accelerates creative problem-solving – empowering teams to innovate faster without sacrificing the human touch.
Marketing Instructor Elijah Clark Explores AI and Microcredentials on Chronicle of Higher Education Panel
Faculty Q&A: Elijah Clark, a faculty member in the Neeley School of Business at Texas Christian University, joined four colleagues and the senior editor of The Chronicle of Higher Education, Alex Kafka, to discuss the growing demand by employers for AI skills.
TCU Students Rate 2025 Super Bowl Commercials, Share Insights with USA Today's Ad Meter
More than 70 undergraduate students in Texas Christian University’s Neeley School of Business and Bob Schieffer College of Communication were selected by USA Today’s Ad Meter to watch Super Bowl LIX commercials, provide their feedback and rate the top five and bottom five commercials.
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