News
Alumnus Marshall Newhouse Returns to TCU Football as Broadcast Analyst
Former NFL standout and TCU alumnus Marshall Newhouse joined the Horned Frogs Sports Network broadcast team this year, bringing expertise and energy to TCU Football.
TCU Neeley MBA Ranked No. 23 by Poets&Quants as one of the World's Leading Programs for Entrepreneurship
The Neeley School of Business rises to No. 23 globally and No. 2 in Texas in the 2026 Poets&Quants ranking of the World’s Best MBA Programs for Entrepreneurship, reflecting the school’s deep commitment to entrepreneurship, innovation and hands-on experience to elevate student learning.
WFAA/ABC and FOX 26: Marketing Professor Philip Kim Breaks Down New Findings on Data-Driven Micro Ad Research
News media spotlight Kim’s findings on why micro ads, commercials that are 10 seconds or less, deliver costs savings and strong performance in today’s shifting landscape.
New Research Reveals Firms Diverge in Their Approach to Corporate Social Responsibility
TCU Neeley Research Highlight – In the Journal of Operations Management publication, Assistant Professor Ellie Falcone examines how supply-chain firms adopt corporate social responsibility (CSR) practices independently or leverage peers’ actions.
TCU Neeley Launches Inaugural Mini MBA Preparing Leaders to Drive Innovation and Navigate Change
Launching March 2026, the immersive five-day program blends hands-on learning, executive insight and real-world strategy to help leaders thrive in an era of transformation.
Leading Without Fear: Jim Keyes Showcases the Power of Continuous Learning
At Neeley’s Tandy Executive Speaker Series, former 7-Eleven and Blockbuster CEO, Jim Keyes, urged students and professionals to embrace change, stay curious, and lead with confidence.
Data-driven Decision Making: Incorporating Data with Context, Content, and Expertise
Strategic leaders combine data analysis with human judgement, content and their expertise to deliver actionable insights to align with organizational goals.
Deloitte Futurist Speaks on the Next Consumer Era: Look Back to Look Forward
The Neeley School of Business Center for Supply Chain Innovation and the College of Fine Arts Fashion Merchandising Department co-hosted Deloitte's Futurist Kasey Lobaugh to detail the economic, tech, and social shifts redefining the market, urging students to be curious.
Fort Worth Mayor Mattie Parker Highlights Collaborative Leadership and City Growth with TCU Management Club Audience
The TCU Management Club invited Mayor Mattie Parker to campus to provide leadership insights, share the value of mentorship, and discuss Fort Worth’s growth as a regional business hub.
CAVU Securities CEO Greg Parsons Defines Grit Through Leadership, Resilience and the Power of the Pivot
At Neeley’s Against All Odds speaker series, CAVU Securities CEO Greg Parsons reflected on the ways lessons from the Marine Corps and Wall Street shaped his belief that resilience, adaptability, and human connection drive lasting business success.
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