News
Keith Hmieleski's Research, Teaching Help Shape Entrepreneurship at TCU Neeley
Keith Hmieleski, professor of entrepreneurship and innovation at the TCU Neeley School of Business, has been named the inaugural Gutierrez Endowed Professor in Entrepreneurship and Innovation, building on two decades of influential research, teaching and leadership in entrepreneurship education.
Three Decades of Leadership, Research Define Mauricio Rodriguez's Impact at TCU Neeley
Mauricio “Mo” Rodriguez, professor of finance and real estate at the TCU Neeley School of Business, has been named the inaugural J. Luther King Jr. Endowed Chair in Finance, building on more than three decades of research, teaching and academic leadership at TCU.
Tyson Browning Brings Research, Industry Experience to Cox Family Endowed Chair
Tyson Browning, professor of operations management at the TCU Neeley School of Business, has been named the Cox Family Endowed Chair. His internationally recognized research and industry experience focus on managing complex projects, product development, systems engineering, process improvement and risk management.
Will Drover Research Reframes AI Disruption Around Organizational Endurance
New research from TCU Neeley's Will Drover in MIT Sloan Management Review argues that AI disruption no longer has a finish line, and that organizations have to be built for endurance rather than speed alone.
Dolly Parton's Business Legacy Offers Lessons for Entrepreneurs
TCU Neeley professor Kelly Trager shares lessons with NBC 5 about authenticity, intellectual property and the entrepreneurial strategy behind Dolly Parton’s decades-long business success.
Executive Insights: Navigating AI, Culture and the Future of Work
Ryan Stafford, vice president of talent management at Fluor Corporation and faculty lead with TCU Neeley Executive Education, shares practical strategies for leadership capabilities, cultural priorities and human skills that matter most in today’s workplace.
Center for Supply Chain Innovation Looks Beyond the Numbers of American Airlines' DFW Impact
Faculty-led research through Neeley’s Center for Supply Chain Innovation connects academic expertise and industry data to examine complex business questions and uncover insights beyond traditional measures. The most recent analysis is a study of American Airlines' economic impact on North Texas.
Ellie Falcone Brings New Research Insights to Supply Chain-Driven Corporate Social Responsibility
Assistant Professor of Supply Chain Management Ellie Falcone and her coauthors conducted two pioneering studies to uncover how and why corporate social responsibility behaviors spread, stall or diverge across firms—transforming how leaders think about sustainability strategy in supply chain networks.
AI's Uneven Progress: Will Drover's Research Features in MIT Sloan Management Review and The Wall Street Journal
Texas Christian University Professor Will Drover and co-author Laura Huang, a professor at Northeastern University, reveal why artificial intelligence (AI) adoption advances unevenly across tasks and roles, and what leaders should know to navigate the transformation.
WFAA/ABC and FOX 26: Marketing Professor Philip Kim Breaks Down New Findings on Data-Driven Micro Ad Research
News media spotlight Kim’s findings on why micro ads, commercials that are 10 seconds or less, deliver costs savings and strong performance in today’s shifting landscape.
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