News

The TCU Neeley School of Business is launching Neeley AI Forward, a business-focused initiative designed to coordinate, support and advance how artificial intelligence is integrated across the school’s teaching, research and operations.

Assistant Professor of Supply Chain Management Ellie Falcone and her coauthors conducted two pioneering studies to uncover how and why corporate social responsibility behaviors spread, stall or diverge across firms—transforming how leaders think about sustainability strategy in supply chain networks.

Eric Harris, faculty leader for Neeley Executive Education and founder of GatherRound, explains how shifting from slide-driven meetings to story-driven communication can improve persuasion, focus and team performance.

The new undergraduate course launching in January 2026 will help students understand the real work behind energy land management.

News media spotlight Kim’s findings on why micro ads, commercials that are 10 seconds or less, deliver costs savings and strong performance in today’s shifting landscape.

Strategic leaders combine data analysis with human judgement, content and their expertise to deliver actionable insights to align with organizational goals.

Executive Education Executive Director Jim Roach explains methods for navigating complexity with clarity and empowering teams to thrive amid change.

Professors Stacy Landreth Grau and Tracey Rockett reveal how blending design thinking with artificial intelligence (AI) accelerates creative problem-solving – empowering teams to innovate faster without sacrificing the human touch.

Leading through uncertainty: seven ways executives can help teams embrace the future of AI with confidence.

Faculty Q&A: Elijah Clark, a faculty member in the Neeley School of Business at Texas Christian University, joined four colleagues and the senior editor of The Chronicle of Higher Education, Alex Kafka, to discuss the growing demand by employers for AI skills.